News institutions research and The impact of Google
Blog task 1: News institutions research
Research the major players in terms of UK news providers and make notes in a detailed blog post. List companies, publications/channels/programmes, owners, statistics and anything else you find relevant.
You must include all three platforms (print, broadcast, e-media) and both commercial and non-commercial institutions (e.g ITN/BBC).
The Guardian- Commercial
Platform: E-media
Blog task 2: The impact of Google
Read this article looking at the impact Google has had on the traditional newspaper business.
Answer the following questions:
1) Why has Google led to the decline of the newspaper industry?
Google has prevented newspapers from earning money, as they post adverts for free online. This means that businesses are more likely to use Google to advertise their company (as its free) rather than pay for one to be placed in a newspaper.
2) Find a statistic from the article that illustrates the decline of traditional news media.
'' $60 billion plus of potential annual ad sales that print publications seem to have lost, Google had grabbed about $44 billion by 2012, from virtually nothing in 2000.''
3) Looking at the graph featured in the article, what period has seen the steepest decline in newspaper advertising revenue?
2006-2008
4) Do you personally think Google is to blame for newspapers closing and journalists losing their jobs? Why?
I think that Google should not be blamed for the decline in the newspaper industry as it just provides a service for audiences- it directs them to the website. Google is intended to give audiences the best results in terms of the search criteria, therefore newspapers should try to be unique and provide an interesting way for users to consume news.
5) Read the comments below the article. Pick one comment you agree with and one you disagree with and explain your response to the comments in detail.
The vast majority of Google’s revenue comes from searches with commercial intent I.e. “cheapest coffeemaker” or “Miami hotels”. They dont earn very much from news related searches like “benghazi interviews”. I would argue they make their money on the backs of commercial enterprise, not journalists. Sergey and Larry owe the news industry nothing.-
I agree with this comment as most of Google's revenue does actually come from commercial content. Therefore in terms of the news industry, Google are not ''taking away jobs'' from journalists.
Sorry, you didn’t convince me. So what if they didn’t invent the Internet. They did figure out a good way to advertise on other people’s content without sharing anything with the people who did the work. They could have built a system that actually paid the content creators. They could have tossed in a microcent every time someone clicked on a search link. But no, they kept ALL of the money for themselves. And they still do it. They seem to think that Google News is a service. It’s just a leech on the hardworking reporters.
I disagree with this comment as it suggests that Google is just a ''news provider''. Furthermore, Google does not ''leech'' on reporters as they actually provide links to different newspapers.
Research the major players in terms of UK news providers and make notes in a detailed blog post. List companies, publications/channels/programmes, owners, statistics and anything else you find relevant.
You must include all three platforms (print, broadcast, e-media) and both commercial and non-commercial institutions (e.g ITN/BBC).
The Guardian- Commercial
Platform: E-media
- Owned by Guardian Media Group
- Centre- left
- Sister newspapers are ''The Observer'' and ''The Guardian Weekly''
- Now publish all their news online which is free to all users
BBC News- Non- commercial
Platform: Broadcast
- Owned by BBC
- World's largest broadcast news organisation
- Unbiased political views
- Generates around 120 hours of radio and television output each day
Sky News- Commercial
Platform: Broadcast
- Owned by Sky plc - based in the UK
- 24 hours international multimedia news organisation
- ''Sky News Arabia''- sister channel
- Provides content to Yahoo! News
The Daily Telegraph- Commercial
Platform: Print
- Owned by Telegraph Media Group
- Conservative/ Centre- right
- ''The Sunday Telegraph''- sister newspaper
- Founded by Arthur B Sleigh in 1855
The Independent- Commercial
Platform: E- Media
- Owned by Alexander and Evgeny Lebedev
- Founded in 1986
- Liberal
- Known as ''Indy'' began as a broadsheet then changed to tabloid (compact) format in 2003
Blog task 2: The impact of Google
Read this article looking at the impact Google has had on the traditional newspaper business.
Answer the following questions:
1) Why has Google led to the decline of the newspaper industry?
Google has prevented newspapers from earning money, as they post adverts for free online. This means that businesses are more likely to use Google to advertise their company (as its free) rather than pay for one to be placed in a newspaper.
2) Find a statistic from the article that illustrates the decline of traditional news media.
'' $60 billion plus of potential annual ad sales that print publications seem to have lost, Google had grabbed about $44 billion by 2012, from virtually nothing in 2000.''
3) Looking at the graph featured in the article, what period has seen the steepest decline in newspaper advertising revenue?
2006-2008
4) Do you personally think Google is to blame for newspapers closing and journalists losing their jobs? Why?
I think that Google should not be blamed for the decline in the newspaper industry as it just provides a service for audiences- it directs them to the website. Google is intended to give audiences the best results in terms of the search criteria, therefore newspapers should try to be unique and provide an interesting way for users to consume news.
5) Read the comments below the article. Pick one comment you agree with and one you disagree with and explain your response to the comments in detail.
The vast majority of Google’s revenue comes from searches with commercial intent I.e. “cheapest coffeemaker” or “Miami hotels”. They dont earn very much from news related searches like “benghazi interviews”. I would argue they make their money on the backs of commercial enterprise, not journalists. Sergey and Larry owe the news industry nothing.-
I agree with this comment as most of Google's revenue does actually come from commercial content. Therefore in terms of the news industry, Google are not ''taking away jobs'' from journalists.
Sorry, you didn’t convince me. So what if they didn’t invent the Internet. They did figure out a good way to advertise on other people’s content without sharing anything with the people who did the work. They could have built a system that actually paid the content creators. They could have tossed in a microcent every time someone clicked on a search link. But no, they kept ALL of the money for themselves. And they still do it. They seem to think that Google News is a service. It’s just a leech on the hardworking reporters.
I disagree with this comment as it suggests that Google is just a ''news provider''. Furthermore, Google does not ''leech'' on reporters as they actually provide links to different newspapers.
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