Ofcom report into news consumption 2016

1) Read this Ofcom 2016 report on the consumption of news in the UK. Note down the key statistics and changes that Ofcom document.
  • Although TV is the most-used platform for news nowadays (used by 69% of adults), the internet has seen a considerable increase in use compared to 2015 (48% vs. 41%). 
  •  One in twenty (6%) use all four main platforms for news – i.e. TV, radio, newspapers and the internet. One in five (19%) uses only TV for news. 
  • Three in ten (29%) now use a mobile for news
  • People from BAME (black and minority ethnic) groups are more likely to watch the BBC News Channel and CNN than are white groups.
  •  One third (33%) of UK adults say they consume news through radio, and this has remained stable over recent years.
  • • Nearly half (48%) of adults say they use the internet for news nowadays, an increase from 41% in 2015.
  • • The most popular news source across platforms is BBC One, with half (50%) of all respondents saying they use it for news nowadays. Three in ten (29%) say they use ITV for news, and 27% that they use the BBC website/app. Sky News TV channel is used by 15%, and Facebook by 13%.
  •   As with news in general, TV is the most popular platform for accessing local news. 43% of news users say they watch regional and local broadcasts on BBC TV and 31% say they do on ITV.
2) What are the most popular platforms for audiences to access news and how has this changed in recent years?
In 2016, the most popular platform that audiences accessed news was on TV. The graph shows that in the years 2013-16, TV has been the most popular platform for audiences to access news. However over the years, we see a decline in the percentage of adults in the UK that watch news on TV. For example, in 2014, 75% of adults watched news on TV, this dropped to 67% in 2015. 


3) How do different age demographics access news in the UK?
Figure 1.2 shows that 69% of ''All 16+'' access the news on TV. Whereas, more than 89% of 65+ year olds watch news on TV.

4) What percentage of 16-24 year olds use the internet to access their news?
More than 63%

5) Does socio-economic status change attitudes to news? If so, how?
Yes, the report states that ABC1s are more likely to watch news on most channels, whereas C2DEs are more likely to watch ITV.

6) How many different sources of news are used on average? How does differ between different groups?
9 different sources of news are used on average. Figure 2.1 shows that 67.2% of 16+ year olds watched news on BBC One, in 2016. Whereas, fewer 16-24 year olds watched BBC One (58.9%). Compared to these two groups, 71% of 65+ year olds watched BBC One.

7) How has news consumption through television changed in recent years? BARB figures show that in 2016, adults watched an average of 110 hours of news on TV. 16-24s watched 23 hours in 2016 compared to 33 hours in 2015. In contrast, adults aged 65+ watched 215 hours in 2016 – a figure that has changed little since 2010.


8) How much has newspaper circulation declined since 2010? Why do you think this is?National daily titles have decreased from 9.2 million in 2010 to 6 million in 2016- This could possibly be due to the availability of news online. More people prefer to access the news online for free, rather than pay for a newspaper. 


9) Which are the most popular newspapers and websites in the UK? What do you know about those newspapers' political viewpoints?
According to NRS figures, The Sun and the Daily Mail are the most-read UK-wide newspapers- These newspapers are known to have right wing views. 

10) How does online news consumption differ for age, gender and socio-economic status?
• Nearly half (48%) of adults say they use the internet for news nowadays, an increase from 41% in 2015. 

11) What percentage of people use social media to access news? How does this differ by age and socio-economic status?
According to Figure 5.3, 20% of all adults 16+ use social media sites to access news. 24% of ABC1, use social media to access news compared to only 17% of C2DE groups.

12) What percentage of users only use social media sites for their news?
20%13) What are the most popular online sites for news?
Figure 5.4 states that the BBC website or app was the most popular online site for news, in 2016, with 56% of uses using it.14) What percentage of 16-24 year olds access news mostly from social media?
94%15) How do audiences find stories online? Do you follow links or go to the homepage of the news provider?
In 2016, 47% of audiences mostly got their news from social media posts compared to 26% who got their news directly from websites/apps of a news organisation.  I usually get my news from links (to news organisations) from social media e.g Twitter


New/digital media: audience and institution

16) What are the benefits for audiences from the changes new and digital media have had on the news industry?
More people are able to access the news online on social media sites such as Twitter,and online newspapers such as The Guardian or BBC News.
It is also much faster and easier- we can also have access to live news as news stories nowadays spread within a matter of seconds.
17) What are the benefits for institutions from the changes new and digital media have had on the news industry?
News organisations online can make money through adverts and links.

18) What are the downsides for audiences as a result of new and digital media in news?
The accuracy of information might be an issue as there are many sites online that are not official news providers. Therefore some audiences may consume false information. Also UGC on some sites allows users to create their own news.19) What are the downsides for institutions as a result of new and digital media in news?
Since more people are accessing newspapers online, the print industry( who create broadsheets) is declining- less people are buying newspapers in person. 









Comments

Popular posts from this blog

January assessment: Learner response

NDM Essay

NDM Baseline assessment: Learner response